Forward integration or horizontal expansion case solution celulosa arauco is a major chilean producer of market pulp and wood products. The company is also the largest producer of forestry and wood products in the region. He is currently the faculty cochair of the schools. Presently, arauco s president and ceo alejandro perez is looking forward to the second phase of the project, which would include the companys sixth market pulp plant. Celulosa arauco is a chilebased producer of pulp sold on open market and. Background arauco was formed through a merger between industrias. Forward integration or horizontal expansion case solution,arauco a. Strategic analysis of starbucks corporation harvard university. Arauco ltd forward integration or horizontal expansion 1. Vikram dahiya, business development manager at vikilinks softwares pvt ltd follow. Case study arauco a forward integration or horizontal. Arauco a forward integration or horizontal expansion case.
After that, the company began its expansion like purchasing land and plantations and installing new. Case analysis araucos swot analysis strength weakness company value chain economic condition have a direct, negative effect on pulp. Forward integration or horizontal expansion case study solution, celulosa arauco is a major chilean producer of market pulp and wood products. Buy books, tools, case studies, and articles on leadership, strategy, innovation, and other business and management topics. Industry analysts warned that the buying spree of 1998 and 1999 would leave sales flat or declining in 2000 and beyond. Forward ntegration of horizontal expansion celulosa arauco elected to continue a strategy of horizontal. Teams add shortterm capacity to your firm, conducting analysis that can spur further investment and. The company has plunged into a variety of wood products like panels, mediumdensity fiberboard, and other remanufactured wood products contributing to about 50% of arauco s income. Barilla spa harvard business case analysis essay example. Why did arauco move from the onlypulp business to a set of different businesses.
Case hbs case collection february 2005 revised march 2009. Arauco supports the fiber requirements of these operations through its extensive ownership of fast growing radiata pine, eucalyptus and taeda pine plantations. The case analysis for the prefinal term will be done in groups, composition of which is the same with the group composition during the midterm case analysis. Strategic analysis of starbucks corporation 1 introduction. Final paper arauco economies of scale mergers and acquisitions. Introduction arauco is the largest softwood market pulp producer in latin america. Does the alto parana project help you answer this question. Case solution celulosa arauco is a chilebased producer of pulp sold on open market and wood products. Papel in brazil by ramon casadesusmasanell, jorge tarzijan, jordan mitchell harvard business school case study case studies solutions and analysis for harvard business school. Starbucks corporation, an american company founded in 1971 in seattle, wa, is a premier roaster, marketer and retailer of specialty coffee. My experience is that its best to spread out the timing between your readings of the case. What are the sources of arauco s competitive advantage. In order to increase its capacity, the company has launched in 1980, an aggressive expansion plan by purchasing lands, plantations and installing new technology equipment. Perezs decision to grow arauco through horizontal expansion is reflected in the cons of vertical integration and the pros of horizontal expansion, as well as the companys current industry positioning and its area of expertise.
Little or no growth domestically italy export market experiencing large growth 2025% per yr in european. Net present value case solution,net present value case analysis, net present value case study solution, revision. Expansion, integration, diversification a arauco ltd. Harvard business school case study assignment help. Harvard case 9 702 469 on 2002 apple computer, inc. Jan 23, 2012 arauco ltd forward integration or horizontal expansion 1. Arauco began to expand since 1980s such as purchasing. Net present value in this case, npv is calculated by comparing the cost. Johnson 2010 fall company analysis celulosa arauco is chiles largest pulp producer, producing over millions ton per year. Video watch the latest explainer videos, case study discussions, and whiteboard sessions, featuring ideas and practical advice for leaders. Arauco individial case analysis of arauco han zhao mgt 491.
Arauco case study porters five forces analysis essay topics. Perezs decision to grow arauco through horizontal expansion is reflected in the cons of vertical integration and the pros of horizontal expansion, as well as the companys current. Papel in brazil excel file, subjects covered competitive advantage. Teams add shortterm capacity to your firm, conducting analysis that can spur further investment and capability building. What are the sources of competitive advantage for celulosa arauco. Major hbr cases concerns on a whole industry, a whole organization or some part of organization. Arauco s competitive advantages were part of the companys corporate strategy, they have a strongly relation to each part of competitive advantage created by group 3 resti sari ronald rully paper case. Papel in brazil case study analysis, subjects covered competitive advantage corporate strategy decision making expansion vertical integration by ramon casadesus masanell, jorge tarzijan, jor. Michael porter teaches at the harvard business school. Celulosa arauco is a major chilean producer of market pulp and wood products. Perez is debating whether the company and its shareholders would be better served by.
This short case looks at the company in late 2007 after it has decided to invest in a brazilian joint venture. Harvard business case analysis in this course you are required to analyze one harvard business case study and answer some questions related to this case study. The case acts as an epilogue and it allows students to the concept of integration forward to paper again in the brazilian context. Papel in brazil case solution, this is part b of the arauco. Shapiro is the philip caldwell professor of business administration at the harvard university graduate school of business administration. Pulp and paper industry 950 words 4 pages michael porters five forces model summary and interpretation by prof. Papel in brazil excel file, subjects covered competitive advantage corporate strategy decision making expansion vertical integration by ramon casadesus masanell, jorge tarzijan, jor. Pulp is a commodity product which is frequently traded.
Harvard business case studies solutions assignment help. Barilla spa harvard business case analysis essay sample mature product by 1990. Forward integration or horizontal expansion case arauco is a major chilean producer of pulp and wood products. Arauco is an export based company with north america representing its most valuable. Celulosa arauco case study solution case study analysis. Business case write ups are designed to be confusing and contain superfluous information. Expansion, integration, diversification a arauco ltd forward integration or horizontal expansion. Forward integration or horizontal expansion case analysis, arauco a. If you are looking for mba, executive mba or corporate professional level recommendation memo then feel free to connect with us.
Arauco should be looking forward for the horizontal expansion in its business. Araucos competitive advantages were part of the companys corporate strategy, they have a strongly relation to each part of competitive advantage created by group 3 resti sari ronald rully paper case. As of early 2004, arauco is the third largest producer of market pulp pulp sold on. In order to increase its capacity, the company has launched in 1980, an. Arauco case study this case analysis was completed by lily and roger 1. In the current scenario, arauco has two options available for expanding via integrations pertaining to forward and horizontal expansion. During your first read of a case, youll likely miss key points and have trouble putting the. Forward integration or horizontal expansion case solution, celulosa arauco is a major chilean producer of market pulp and wood products. The product for a case study can be drawn from your own expert experiences e. Arauco a forward integration or horizontal expansion. During your first read of a case, youll likely miss key points and have trouble putting the big picture together. Introduction the pulp industry is a promising industry with profit margins as high as 31%. Harvard business case analysis write my essay i need help. Oct 15, 2012 the case analysis for the prefinal term will be done in groups, composition of which is the same with the group composition during the midterm case analysis.
Arauco was formed through a merger between industrias arauco and celulosa constitucion in 1979. Slab projects connect your organization with mit research, providing insight and rigor to your sustainability strategy. Papel in brazil by ramon casadesusmasanell, jorge tarzijan, jordan mitchell harvard business school case study case studies solutions and analysis for harvard. Arauco ltd forward integration or horizontal expansion. Presently, araucos president and ceo alejandro perez is looking forward to the second phase of the project, which would include the companys sixth market pulp plant. Slab teams bring a fresh and grounded perspective to your organizations strategy and decision making. Should arauco own both forests and pulp production facilities.
Teaching the hcl tech casestudy at harvard business school. Arauco forward integration or horizontal expansion case solution, forward. Papel in brazil case study analysis, subjects covered competitive advantage corporate strategy decision making expansion. After that, the company began its expansion like purchasing land and plantations and installing new technology, purchasing the company alto parana in argentina in 1996, purchasing its third mill in chile in 2000, and building new plant which called. Individial case analysis of arauco han zhao mgt 491dr. Because of the groups composition, the case analysis will have two parts. Harvard case study solution and hbr and hbs case analysis.
At fern fort university, we write innovating at arauco. Net present value in this case, npv is calculated by comparing the cost and saving result in the implementation of the new security syst. Arauco forward integration or horizontal expansion case. Starbucks corporation, an american company founded in 1971 in seattle, wa, is a premier roaster, marketer and retailer of specialty coffee around world. Perez, the president of the chilean forestry company. How would you assess the degree of integration within company. Now, alejandro perez, araucos president and ceo, is seeking approval for the second phase of the project, which would include the companys sixth market. Forward integration or horizontal expansion case solution, arauco a. Dec 28, 2015 harvard graduate school of education 49,288 views 1. In order to make the right decision, a deep analysis of the business. The porters five forces model is widely being used in the business world and is proved to be a really useful and effective tool in this regard. This brief case resembles the company in late 2007, after he decided to. Arauco hbs 9705474 individual case writeup araucoa.
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